Vistar Puts Recent Adstruc Acquisition To Work, Incorporate Traditional OOH Planning Into Digital-Centric Platform
September 10, 2024 by Dave Haynes
The ad tech firm Vistar Media has finished whatever heavy code lifting was needed to incorporate Adstruc’s traditional OOH planning software into its overall platform, …
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Vistar Media Bulks Up DOOH/OOH Capabilities, Adding Planning Workflow Tools Via ADstruc Acquisition
April 30, 2024 by Dave Haynes
The adtech firm Vistar Media has added much-used workflow tools for OOH media planners, buyers, and sellers through the acquisition of ADstruc from PJX Media. …
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