Adspace Rebrands As Lightbox OOH Video Network

May 2, 2019 by Dave Haynes

One of the genuine pioneers in digital OOH networks has re-branded – with Adspace known going forward as Lightbox OOH Video Network. The media company …

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Mall Ad Network Adspace Hires Shazam Exec As New Chief Revenue Officer

May 30, 2018 by Dave Haynes

The NYC-based shopping mall digital out of home ad network Adspace has hired on the former Chief Revenue Officer for Shazam as its new …

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How Adspace Shazams, With Help From Mood

November 18, 2014 by Dave Haynes

I was intrigued by the Adspace announcement Monday regarding its partnering with sound recognition app company Shazam to create a new type of engaged …

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Adspace Enters Tech Partnership For In-Mall Push Marketing Using Shazam

November 17, 2014 by Dave Haynes

The dominant shopping mall digital OOH player in the U.S., Adspace Networks, has announced a technology partnership with Shazam, the company most known for …

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Adspace Sees Record Ad Revenue Growth In 2013

December 19, 2013 by Dave Haynes

There’s not a whole bunch of Digital OOH networks out there that make real money and could say confidently that sales are going well, …

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Adspace Gets Access 360’s Mallvision, And With It, Vertical Dominance

August 7, 2012 by Dave Haynes

When you are #2 you can either try harder, or try something else. Access 360 has gone the “something else” route, making the word …

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AdSpace Campaign For Fox Uses 1,000-plus Ad Iterations

February 13, 2012 by Dave Haynes

From conversations I get a sense a lot of networks only rarely use the full targeting and scheduling capabilities built into their software, because …

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Latest Nielsen Fourth Screen report includes big mall numbers

October 21, 2011 by Dave Haynes

The Nielsen Company has issued its latest Fourth Screen Network Audience Report, a quarterly audience analysis on the digital place-based network business. The report is …

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