Adcentricity In Bankruptcy Protection Process; Creditors Owed $3.8M

January 31, 2014 by Dave Haynes

Adcentricity, the Canadian media company started to roll up and sell the aggregated media inventory of scores of small to large digital out of …

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Adcentricity Surfaces; Announces Rep Deal With Sports LED Board Network

March 11, 2013 by Dave Haynes

Adcentricity has been more than a tad quiet since it was acquired by another Toronto firm, Bee Media, in April 2012 – to the …

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People: Post Acquisition, Atley Last Of Key Execs To Leave Adcentricity

October 3, 2012 by Dave Haynes

I wondered about the status of Jeff Atley, one of the founders of Adcentricity, when there was a news piece a couple of weeks …

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Adcentricity Surfaces, Announces Varied New Network Partner List

September 21, 2012 by Dave Haynes

Adcentricity has continued to be very quiet since its acquisition and changing of guard this spring, but the company pushed out a news release …

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Adcentricity Promotes New Network Partnership Director

July 10, 2012 by Dave Haynes

Éva Pusztahegyi is now the Director of Partnerships at Adcentricity, tasked with “acquiring new partnerships in the Location-Based Digital Out-of-Home space” as well as …

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Freudenberg Leaves Adcentricity

June 19, 2012 by Dave Haynes

Laurie Freudenberg has left the new Adcentricity, about three months after the firm was acquired by Bee Media. As some of you may know, …

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Adcentricity Acquired By Bee Media; Name Sticks, Direction Changes

April 24, 2012 by Dave Haynes

Adcentricity has been acquired by a Toronto-based mobile/hyper-local company called Bee Media, with a new blended company to operate under the better known and …

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NEC’s VUKUNET Hiring Digital OOH Media Salespeople

March 1, 2012 by Dave Haynes

When NEC Display announced VUKUNET in Nov. 2009 the company rather boldly planned to get into the ad media sales business, with media pros …

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Adcentricity adds pair to Toronto sales team

May 19, 2011 by Dave Haynes

I know Adcentricity was looking to add to its Canadian sales team, and evidently the search is done and the new people are in …

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Adcentricity works research partnership for purchase intent-driven Digital OOH ad targeting

April 12, 2011 by Dave Haynes

Adcentricity has worked a partnerships with The Nielsen Company and Environics Analytics that will enable brands to target Digital OOH campaigns based on predictive …

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Spicer recruited to run NEC's VUKUNET

August 24, 2010 by Dave Haynes

This was smart. NEC Displays announced today it has hired on Graeme Spicer to head the effort to spread the understanding and adoption of …

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Adcentricity paints darker picture of DOOH spend from Q2

August 11, 2010 by Dave Haynes

I tend to run into Jeff Atley after hours  at trade shows, after we’ve both had a few pops and are not all that …

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