Video: Clever Creative Drives Illusions On Corner Of Changsha Office Block
December 30, 2024 by Dave Haynes
The Yaham staffer posting this on Linkedin unfortunately references this as a “naked-eye 8K 3D screen” on a building in Changsha, China, but this …
Read moreHas 3D Creative For Billboards Had Its 15 Minutes (or Months) Of Fame?
December 4, 2024 by Dave Haynes
I am absolutely not a motion graphics designer or any other valid description of a creative pro, so bear that in mind when I …
Read moreVideo: Here’s A Volumetric Display That’s Much Closer To The Pop Culture Idea Of Holograms
November 27, 2024 by Dave Haynes
I natter away here when specialty display companies call their transparent LD or OLED screens, Pepper’s Ghost projections or spinning LED light thingies holograms, …
Read moreLED Curtain Creates Ambient Three-Dimensional Low-Rez Visuals In Paris Concert Hall Lobby
September 27, 2024 by Dave Haynes
A three-dimensional display has to have some dimension and volume to be more than marketing 3D – though lots of 2D products trick the …
Read moreHere’s Something Far Closer To The Idea Of A Holographic Display, And The Company Doesn’t Use The H Word
September 25, 2024 by Dave Haynes
This is far, far, far closer to being a hologram than most of the companies marketing their two-dimensional display tech as holographic, but even …
Read moreAbu Dhabi Gas Station Has Times Square-Style LED Display And Faux 3D Creative
August 1, 2024 by Dave Haynes
They do like their bling in places like Abu Dhabi, so it is perhaps not surprising that even gas/petrol stations can have over-the-top, digitally-enhanced …
Read moreHow To Transform Your LED Video Wall Into A 3D Deep Screen Display
June 7, 2024 by Brianna Morley
GUEST POST: Brianna Morley, Render Impact LED video walls have become increasingly popular in recent years, with their versatility and ability to display high-quality …
Read moreSID’s Display Nerd Fest This Week Includes Much Brighter OLEDs, Auto Dashboards As Displays
May 15, 2024 by Dave Haynes
The Society for Information Display’s annual Display Week symposium and exhibition is on right now in San Jose – attracting the very technical side …
Read moreBeauty Brand Books 3D Illusions Campaign Across Almost 300 UK DOOH Screens
October 25, 2023 by Dave Haynes
It has grown somewhat common now to learn of 3D illusion creative being used for digital OOH campaigns, but in just about every case, …
Read moreNew Kennedy Space Center Experience Greets Visitors With Giant 30 by 98 Foot Ground-Level LED Board
October 20, 2023 by Dave Haynes
A big new outdoor LED display at the Kennedy Space Center Visitor Complex in central Florida is notable for at least a couple if …
Read moreDOOH Media Giant JCDecaux’s Country Units Marketing JCDecaux 3D.
August 28, 2023 by Dave Haynes
Country and region units of the global out of home media owner JCDecaux seem to now be marketing what’s branded as JCDecaux 3D – …
Read moreMedia Owner Outfront Packages Up Its 3D Illusions As “XScape Spatial 3D Technology”
August 10, 2023 by Dave Haynes
This had me smirking as I read it … The OOH/DOOH media company Outfront has developed a very fancy handle for its 3D visual …
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