DOOHgood: Help the US tornado victims by running Red Cross spots
May 24, 2011 by Dave Haynes
The mind-boggling visuals that have rolled in from Joplin, Missouri in the aftermath of Sunday’s EF-5 tornado hit was enough to get DOOHgood into …
Read moreDigital menu boards – for beer
May 23, 2011 by Dave Haynes
This is Victoria Day in Canada – the traditional (though inaccurate by date) celebration of the Queen’s birthday. It is a long weekend that …
Read moreBrinkley leaving Nanonation for Seattle digital services firm
May 23, 2011 by Dave Haynes
I know Jenny Brinkley mostly through Preset partner Pat Hellberg, who like Brinkley lives in Portland, Oregon. He mentioned the other day that the …
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Apple’s use of iPads for merchandising displays big moment for digital signage sector
May 22, 2011 by Dave Haynes
When the original Apple iPad was first announced in early 2010, lots of people in the digital signage sector were intrigued by the idea …
Read moreTV ratings down, ad rates up: figure that out this weekend
May 20, 2011 by Dave Haynes
From MediaPost, wrapping up the TV upfront week in New York that, according to estimates, may have seen as much as $9 billion allocated …
Read moreOMD and Ronald McDonald House big winners at CODACAN's Adlympics
May 20, 2011 by Dave Haynes
CODACAN managed to squeeze in its second annual Adlympics this week without getting waterlogged, a victory given how damp it’s been in the Great …
Read moreInfographic: Advertising moving from Channels to Formats
May 20, 2011 by Dave Haynes
MDG Advertising, a Boca Raton, Florida-based ad agency (given all the wet, gloomy NY weather lately I am sure Boca looks pretty good right …
Read moreAdcentricity adds pair to Toronto sales team
May 19, 2011 by Dave Haynes
I know Adcentricity was looking to add to its Canadian sales team, and evidently the search is done and the new people are in …
Read moreSony's new retail concept builds digital signage into design
May 19, 2011 by Dave Haynes
I wrote last summer about an online sighting of a new Sony store in Japan – expecting a very cool design and being thoroughly …
Read moreWayfinding avatar works beyond the novelty factor
May 18, 2011 by Dave Haynes
I’m not a fan of using avatars for customer service applications and marketing tools, but must admit I’m warming to one I stumbled across …
Read moreWeinfeld signs on with ScreenReach as CSO
May 18, 2011 by Dave Haynes
Another one of the kids leaves home … UK-based social-mobile start-up ScreenReach Interactive is establishing a full-time US presence and has brought David Weinfeld on …
Read moreDigital media consumption versus spend $50 billion out of whack: comScore
May 18, 2011 by Dave Haynes
The digital measurement firm comScore recently released a new deck, prepped by the COO, on The Digital World. It makes absolutely no mention of …
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