The Q3 Digital Signage Business Climate Index Survey Now In Field And Asking For Responses

November 20, 2023 by Dave Haynes

The Q3 Digital Signage Business Climate Index (DBCI) survey is now online, and companies active in the ecosystems are being asked to take a …

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UK OOH Industry Counteracts Citizen Opposition To Ad Spread With Report On Positive Contributions To Economy, Infrastructure

November 14, 2023 by Dave Haynes

The marketing body organized by top UK OOH media companies has a report out that counteracts the sentiments and advocacy of citizen organizations that …

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Here’s The Global Ranking By Business Volume Of Digital Signage CMS Vendors

November 7, 2023 by Florian Rotberg

The German consultancy invidis is active on a whole bunch of fronts, from doing advisory work and putting on events to producing a German …

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US Sports And Entertainment Venues Seeing Big Demand Jump For Sponsor And Ad Signage

November 7, 2023 by Dave Haynes

A US company that specializes in what it calls sports and entertainment intelligence has some interesting insights and data on why there seems to …

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Hyper-Targeted DOOH Ad Campaign In France Boosts Purchase Intention By 153%

November 7, 2023 by Dave Haynes

This is an interesting glimpse at what hyper-targeting can deliver for digital OOH – a programmatic ad campaign in France for a hair removal …

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Old Habits Die Hard At QSR Ordering Positions: CRI Research

November 3, 2023 by Dave Haynes

Digital signage software and solutions provider Creative Realities, Inc. (aka CRI) has published a detailed set of findings from an online survey this fall …

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Reminder: 200+ Pages Of Profiles, Insights And Research On Digitl Signage Available As Free Download

October 16, 2023 by Dave Haynes

I get calls and emails frequently – had one just last week – asking if I knew of good resources for research on the …

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How WiFi-Hungry Smartphones Enable Audience Measurement For Digital Ad Networks

October 6, 2023 by Dave Haynes

Guest Post: Bill Evans, BlueZoo All OOH businesses require an accurate measurement of OOH impressions, but the vast majority of impressions may never be …

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Fine Pitch LED Sales Miss Forecasts In Q2: OMDIA

October 2, 2023 by Dave Haynes

Global sales of fine pitch LED video wall displays didn’t hit forecasts in Q2 of this year, according to new data slipped out by …

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Global Pro AV Industry Forecast To Grow At 5.6% CAGR Through 2028, When It Will Be $400B Business

August 29, 2023 by Dave Haynes

The pro AV industry is forecast to add nearly $100 billion in revenue over the next five years, reaching $402 billion in 2028, according …

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University R&D Team Develops Process To Write LED Displays With A Ballpoint Pen

August 15, 2023 by Dave Haynes

A university research lab that had already come up with a way to inkjet print LEDs has now figured out how to write them …

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AI Platform Relo Metrics Uses Computer Vision To Track Sponsor Impressions Across Mediums

August 15, 2023 by Dave Haynes

This technology isn’t directly related to digital signage work, but it has some interesting implications on a larger scale – a computer vision solution …

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