Another take on the NobelVision Network

December 11, 2007 by Dave Haynes

Nikki Baird, a managing partner at Retail Systems Research, has written a piece about the deal announced yesterday that sees a cosmetic dentistry giant …

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On the Psychology of Shopping

December 11, 2007 by Dave Haynes

The MIT AdLab blog flagged a piece about researchers from that school who have been looking at how people think when they go shopping. …

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Bringing infomercials to the people

December 10, 2007 by Dave Haynes

You can only really hit the insomniac crowd with most infomercials, so a cosmetic dentistry company is backing a new network aimed at getting …

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Frost and Sullivan estimates $1.1 billion business in five years

December 6, 2007 by Dave Haynes

A new report by consultancy Frost and Sullivan estimates the digital signage systems market will reach $1.1 billion in revenue worldwide by 2012, and …

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More big guys jumping in

December 6, 2007 by Dave Haynes

A sure sign that this industry is getting real traction is the continuing of large, well-financed companies wading into a space that was long …

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Agency giant's strategist looking for less hype, more action

November 21, 2007 by Dave Haynes

UK blogger Adrian Cotterill is in India at a conference, so he may not pick up on this bit from an Institute of Practitioners …

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Focus Media screen count approaching 100,000

November 21, 2007 by Dave Haynes

Chinese digital media giant Focus Media released its third quarter results this week, and the company continues to grow like crazy. As of September …

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Ad Age – The push is on for metrics

November 20, 2007 by Dave Haynes

The online version of Ad Age had a piece on the weekend about the rapid growth of the digital out of home sector, and …

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Cisco's strategy dissected by SearchNetworking

November 16, 2007 by Dave Haynes

Good piece in the propeller-head online publication SearchNetworking about how Cisco has been putting all the pieces together, including the Tivella acquisition, to dominate …

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And now for some over-torqued nonsense …

November 16, 2007 by Dave Haynes

What is it in people that makes them turn press releases into giant exclamation marks? ZipCast Changes the Face of Advertising Digital advertising network …

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CDSA is now CODA

November 14, 2007 by Dave Haynes

Forget the Canadian Digital Signage Association. It is now the Canadian Out-of-Home Digital Association, or CODA. As a guy who spent a bunch of …

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Office lobby network tests well with audiences: Arbitron

November 13, 2007 by Dave Haynes

Large screens parked in the lobbies of busy office towers go over well with the people who work in those buildings, according to an …

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