New IoT Density Sensor Opens Up More Possibilities For Real-Time Messaging

August 3, 2015 by Dave Haynes

Via Engadget If you follow tech writing, you won’t scroll too far on any site before you run into an Internet of Things piece. …

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Tim Hortons Digital OOH Network Stirs Controversy, Prompts Rethink

July 27, 2015 by Dave Haynes

Canadian QSR giant Tim Horton’s has run into the problem that has occasionally come up at just about any venue running third-party advertising as …

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Unvertising Finds Way To LED Billboards

July 27, 2015 by Dave Haynes

A visual artist is running a temporary public art installation on digital billboards on US interstate freeways – showing nature scenes instead of all …

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Maybe It’s A VERY Subtle Microsoft Ad?

July 23, 2015 by Dave Haynes

I tend to give a pass to small start-ups and teeny companies that have dead screens or error messages, as they have limited resources …

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What Eddystone, Google’s Take On Beacons, Means For Digital Signage And Digital OOH

July 16, 2015 by Dave Haynes

I am traveling, so little to no time to read or write – or dig into new tech that has just emerged. So when …

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Rouge Media Powers Up Smartphone Charging Station Digital OOH Ad Network

July 14, 2015 by Dave Haynes

Toronto-based mediaco Rouge Media Group has launched a network of ad displays built into charging stations for mobile devices and located in a wide …

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RMG Networks Sells Off Its Airline Media Business

July 1, 2015 by Dave Haynes

It looks like the last little bits of the media business built up by RMG Networks are being sold off, and RMG is now pretty …

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Liveposter’s Martin Porter Rounds Out Terrific DSrupted Line-up

June 30, 2015 by Dave Haynes

I’m very pleased to say the line-up is now fully set for DSrupted, which is set for Sept. 16th in Toronto. We’ve got a …

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Videos: BlueBite’s Sizzle Reel On IoT Marketing

June 29, 2015 by Dave Haynes

BlueBite works on the edges of the digital signage and digital OOH spaces enabling interactivity from displays and static posters to mobile devices. This …

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Live Posters Sense How Busy London Pubs Are; Nudges People In For A Pimm’s

June 24, 2015 by Dave Haynes

Here’s another very clever idea enabled by the guys at LivePoster in the UK – a digital poster tied-in to smartphone-sensing data that tells …

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Projects: Jurassic World’s Dinosaurs Dominate London’s Waterloo Station

June 15, 2015 by Dave Haynes

JCDecaux is running a domination campaign at London’s Waterloo Station that ties into the release of the new film JURASSIC WORLD, using the large …

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Projects: The Digital Interactive Window That Isn’t

June 12, 2015 by Dave Haynes

Via Adweek Just watch the video … https://www.youtube.com/watch?v=NVDsMt1Ues8 Very clever, however a New Yorker who walks by the thing regularly says it was often down …

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