Projection In SOHO NYC Building’s Windows Celebrate And Market NBA Finals
June 28, 2024 by Dave Haynes
Here’s a nice example of how the windows of vacant storefronts are once again being used as short-term digital out of home ad tools, …
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Velasea Partners With Industrial PC Maker Cincoze On PCs Built To Handle Weather Extremes
June 26, 2024 by Dave Haynes
I don’t write much about technology and distribution partnerships because those announcements are endless and are usually interesting only to the companies making the …
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Chicago City Council Weighing Push To Allow Digital Billboards Along Famed Riverwalk
June 26, 2024 by Dave Haynes
A committee is set to meet today in Chicago to consider a push to relax restrictions that prevent digital billboards to be lit up …
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PepsiCo Creates What Amounts To “Smart Can” Digital Signage Network Geared To Creatives And Influencers
June 25, 2024 by Dave Haynes
Beverage giant PepsiCo has debuted something it calls a Pepsi Smart Can – a version of its soda can that has a wraparound screen …
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London’s Iconic Tower Bridge (Not Really) Used As Promo Facade For New Prime Documentary
June 24, 2024 by Dave Haynes
I was developing some sense lately that the creative industry was starting to buy into the idea that it was OK to be honest …
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Polish Mall’s Gateway Windows Fitted With 153 Sq. Meters Of Semi-Transparent LED For DOOH Network
June 20, 2024 by Dave Haynes
With the technology improving year by year, I think we’re going to see more and more glass curtain walls on major buildings turned into …
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Global OOH Ad Spend Almost $42B Last Year; Now Past 5% Of Total Ad Spend: WOO
June 7, 2024 by Dave Haynes
Global spending on Out Of Home advertising reached $41.9B last year, up 16% from a year earlier and representing 5.2% of global ad spend. …
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Miracle Mile Shops On LV Strip Complete Huge LED Displays Facelift
June 6, 2024 by Dave Haynes
There’s always new stuff to see in Las Vegas, particularly along a main drag that has casino-resort operators steadily trying to out-bling one another. …
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Dubai’s Elevision Expands Its Lift Screen Network To UK Market
June 5, 2024 by Dave Haynes
A digital OOH company that puts screens in high rise elevators is expanding from the United Arab Emirates to the United Kingdom, with Elevision …
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STRATACACHE Announces 2nd Acquisition In 24 Hours – Toronto’s Dot2Dot Communications
June 4, 2024 by Dave Haynes
It is apparently M&A Day around STRATACACHE HQ, with news of a second company added to the larger business family – the small Toronto-area …
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Big Roadside LED Ad Board Catches Fire In Malaysia, Briefly Trapping Maintenance Workers On Top Of Burning Screen
June 3, 2024 by Dave Haynes
A big LED ad board along a major roadway on the outskirts of Kuala Lumpur in Malaysia caught fire on Friday, trapping nine workers …
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Atmosphere Joins Place-Based Streaming TV Rival Loop In Announcing Layoffs
June 3, 2024 by Dave Haynes
The other company that’s been on a tear in recent years make free, DOOH ad-supported streaming TV channels available to businesses has also now …
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