Projects: Morgan Stanley Switches On Data-Driven Times Square Displays
September 21, 2015 by Dave Haynes
The investment bank Morgan Stanley has lit up a very nice, data-driven LED array on the facade of its Times Square global headquarters. The …
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TUFF Subway Film Fest Set To Run On Toronto’s TTC Digital OOH Screens
September 10, 2015 by Dave Haynes
The Toronto International Film Festival will soon take over the cinemas and chic hotels of downtown Toronto, and below the streets, the Toronto Urban Film …
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DSrupted Speaker Preview: Brad Parler On Shaping Behavior With Great Content
September 1, 2015 by Dave Haynes
Brad Parler is coming up from Houston, Texas in a couple of weeks to talk at DSrupted.com about better, more effective content. Here’s a …
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Projects: Brown-Forman’s Interactive Liquor Wall At HQ
September 1, 2015 by Dave Haynes
This is a big 3×3 touch interactive video wall designed exclusively for Brown-Forman, makers of Jack Daniels and all kinds of other booze, at its Louisville, …
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Original Community Content Focus of New LA Digital OOH Network
August 31, 2015 by Dave Haynes
A Southern California video production company has taken over programming screens in McDonald’s locations throughout Los Angeles, driving a digital OOH network that tries a …
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Projects: Birmingham Gets Its Own Advertising Eyes Of Sauron
August 27, 2015 by Dave Haynes
The central rail station in one of the UK’s largest cities – Birmingham – is having a trio of giant eye-shaped LED ad boards …
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Projects: Empire State Building Gets Projection-Mapped To Aid Endangered Species
August 26, 2015 by Dave Haynes
I saw Twitter posts about how the Empire State Building in New York got projection-mapped earlier this month in a big public statement about …
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DSE Opens Up Awards Submissions – Why You Should Care
August 26, 2015 by Dave Haynes
The Digital Signage Expo people have opened up the submissions process for its annual Apex awards for content and installation work, with a November …
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DSrupted: How Dynamic Data Will Soon By The Digital OOH Norm
August 26, 2015 by Dave Haynes
I was very, very pleased when Martin Porter of the big digital OOH agency Posterscope agreed to speak at DSrupted next month. A subset …
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Valotalive, Signagelive Partner On Real-Time Data Visualization Services
August 25, 2015 by Dave Haynes
A couple of “live” companies have put together a partnership to start using HTML5 in bringing real-time visualized content to digital signage screens, particularly …
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Projects: Uniqlo Powers Digital Selfies Using In-Store Screens & WeChat
August 24, 2015 by Dave Haynes
Via AdAge The Japanese apparel retailer used in-store displays to interact with the mobile app WeChat to drive its brand in a recent promotion …
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Marketing: How Show And Tell Beats Read And Interpret
August 20, 2015 by Dave Haynes
I’m not going to get into the relative merits of the UK software firm Embed Signage‘s latest round of enhancements to its signage platform, …
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