Groupe Viva takes on Quebec ad sales for Canada's biggest c-store network
April 12, 2011 by Dave Haynes
Montreal-based Groupe VIVA has worked a deal with Toronto’s Pinpoint Media Group to sell the Quebec media inventory for the 550 Couche-Tard stores installed with Pinpoint screens. …
Read moreAdcentricity works research partnership for purchase intent-driven Digital OOH ad targeting
April 12, 2011 by Dave Haynes
Adcentricity has worked a partnerships with The Nielsen Company and Environics Analytics that will enable brands to target Digital OOH campaigns based on predictive …
Read moreMore consolidation: RMG lands exec airport lounge network
April 11, 2011 by Dave Haynes
RMG Networks has acquired Executive Media Network Worldwide (also known as EMN), a Denver-based company that controls virtually all of the place-based video media …
Read moreOVAB's first Middle East meeting this week
April 11, 2011 by Dave Haynes
OVAB Europe is officially expanding its footprint this week with an inaugural event for the Middle East-North Africa region set for Wednesday in Dubai. …
Read moreZoom unveils data-driven programming for its big and growing health club network
April 7, 2011 by Dave Haynes
Zoom Media & Marketing sent an email blast around about its new “FlexCast” scheduling platform for the 3,500 or so health clubs where it …
Read moreBig OOH platform adds digital through signagelive integration
April 7, 2011 by Dave Haynes
On the heels of the VUKUNET-DOmedia partnership announcement comes word that a very well-established company on the out of home side of media management …
Read moreOnestop's high school screen network back in discussion
April 7, 2011 by Dave Haynes
The digital screen network being pitched by Onestop Media (now owned by Pattison Outdoor) is still under active consideration by the Toronto District School …
Read moreNEC decouples DS management platform from Vukunet; does partnership with DOmedia
April 7, 2011 by Dave Haynes
NEC Display has gone a long way towards clarifying and advancing its Vukunet offer in the marketplace through a couple of announcements. The free …
Read moreABC does media sales deal for 7-11 Digital OOH network
April 6, 2011 by Dave Haynes
From MediaPost: The DO marketplace is continuing to consolidate through new ad sales arrangements. Digital Display Networks reports ABC Regional Sports and Entertainment Sales …
Read moreCETW walking the talk, using customer engagement tools
April 6, 2011 by Dave Haynes
The Customer Engagement Technology World (aka CETW or CET World or the trade show formerly known as KioskCom) is coming up quick. Not going. …
Read moreArtisan running Good, Bad and Ugly GlobalShop review
April 6, 2011 by Dave Haynes
This is interesting and quite clever. The Toronto merchandising and design firm Artisan Complete is doing a Globalshop Review on Friday, over lunch, at …
Read moreDPAA says sector saw 25% revenue growth in 2010
April 5, 2011 by Dave Haynes
The Digital Place-based Advertising Association (DPAA) says number-crunching done by a third-party accounting firm suggests the digital place-based, aka Digital OOH, sector saw revenue …
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