Coca-Cola And Telstra Roll Out 3,000 Digital Signs In Australia
August 30, 2012 by Dave Haynes
Telstra, the big Aussie telecoms company, has done a deal with Coca-Cola Amatil (CCA), the beverage company’s bottler down under, to put some 3,000 …
Read more
Project Profile: Interactive Wayfinders At Upstate NY Mall
August 29, 2012 by Dave Haynes
Erin Doherty from Four Winds Interactive sent along a nice piece from the Syracuse Post-Standard that profiles an expanded shopping mall in that city …
Read more
Building The List: Who Does Digital Signage Creative?
August 29, 2012 by Dave Haynes
I get asked all the time about who to talk to about digital signage creative, and I always say it’s a surprisingly short list. …
Read more
Locamoda Tweet Visuals At RNC Convention
August 29, 2012 by Dave Haynes
Here’s a screen grab of the social medi stream being used at the Republican National Convention this week, via Locamoda and the Republican survey research …
Read more
DNC Books Anti-Romney Spots On Digital Board Facing Republican Convention
August 29, 2012 by Dave Haynes
Ambush and guerilla marketing is nothing new for national politics, but it’s a little more amped up by digital this week as US Republicans …
Read more
Neil Armstrong Honored On 963 Digital Billboards In US
August 28, 2012 by Dave Haynes
This is a really nice gesture. Clear Channel Outdoor is running a file on all 963 of its digital boards in 37 DMAs honoring …
Read more
PRN In, ABC Out For Ad Sales on 7-Eleven Digital OOH Network
August 28, 2012 by Dave Haynes
ABC is out and PRN is in as the lead ad sales team for the 7-Eleven TV Digital OOH network. Premier Retail Networks has …
Read more
NBA Tweets Taken For Spin With Interactive Wall
August 28, 2012 by Dave Haynes
The NBA used a nice interactive social media wall to welcome fans at a pop-up facility that ran in London’s Covent Gardens during the …
Read more
Symon Beefs Up Senior Team With Three Hires
August 28, 2012 by Dave Haynes
Symon Communications has been beefing up its sales leadership, bringing on three keys in key roles in August. Dave Carbone has left from Hewlett …
Read more
Lil Wayne’s Projection-Mapped Mannequins
August 24, 2012 by Dave Haynes
If you can projection map a church, doing the same on a couple of retail mannequins would have to be dead-easy. Still, a project …
Read more
Gas Retailer Rolling Out Interactive Displays At Pumps
August 24, 2012 by Dave Haynes
Saint John, New Brunswick-based Irving Oil – a big player in gas retail in Maritime Canada and upper US Northeast – has introduced a …
Read more
Research: Humor, Character Development Matter Most In TV Ads
August 22, 2012 by Dave Haynes
Very litttle of this can be directly applied to the small-budget, silent and mostly motion graphics world of sigital signage and digital OOH content …
Read more