Digital Dividers Get Brand Messages On Grocery Conveyors
November 26, 2013 by Dave Haynes
We’ve seen marketers try all kinds of gadgets and gizmos to get digital screens in front of shoppers when they are out buying their …
Read moreIf The Battle’s About Optics, The DSA Just Shot A Foot Off
November 25, 2013 by Dave Haynes
The bills have to get covered and paid. Got it. But I am really not sure an organization that exists for the betterment and advancement …
Read moreFlixio’s Festive Food Fight
November 21, 2013 by Dave Haynes
Portland-based digital signage creative shop Flixio (they do other stuff, too) has sent out a very nicely done reverse food fight thing showing, I …
Read moreProjects: Barney’s New York Projection Mapping In Holiday Windows
November 21, 2013 by Dave Haynes
Christie has lit up a series of holiday display windows at the Barneys New York flagship store in Manhattan, using some very slick, small-scale …
Read moreAdAge: Digital OOH’s Success Path Riddled With Roadblocks
November 21, 2013 by Dave Haynes
Advertising Age doesn’t exactly cover the hell out of the digital out of home sector (six mentions in 2013), but the trade publication did …
Read moreElection Over, Digital Signage Won, Nothing Else Was Second
November 21, 2013 by Dave Haynes
There are numerous things that make me crazy about this space, but two of the biggest are people STILL using the circa 1996 Content …
Read moreProjects: eBay Brings E-Tailing Into Bricks ‘n Mortar Mall
November 20, 2013 by Dave Haynes
eBay has been dabbling with shoppable, touchscreen-based windows for a while now, and have now started a fairly serious field experiment and demo in …
Read moreIf Google Opened Stores In Malls, What Would They Look Like …
November 20, 2013 by Dave Haynes
Google has opened a set of pop-up stores – some that more like event marketing/specialty leasing set-ups in courtyards – for the U.S. holiday …
Read moreProjects: Aerva Rolls Out Big POP Network For Brewer
November 19, 2013 by Dave Haynes
Boston-based Aerva has pushed out a brief release about a deal that could see as many as 2,000 c-stores in the US installed with …
Read more2014 Preset Group Digital Signage Expo Mixer Taking Shape
November 19, 2013 by Dave Haynes
Planning for the 2014 Preset Mixer started, in some ways, right after the 2013 edition. We loved the space, so we put a hold …
Read moreProjects: NCSA Using Digital Signage As It Connects Student Athletes to Scholarships
November 16, 2013 by Dave Haynes
Here’s another great example of a company making an investment in a proper case study video, to tell a stronger story about a video-based …
Read moreShare Prices Take Big Drop In Wake Of RMG Q3 Financials Release
November 15, 2013 by Dave Haynes
RMG Networks issued its Q3 earnings yesterday, and the market either didn’t like them or is jumpy about something else, as the share …
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