DPAA Plans May 14th Digital OOH Summit In Toronto

March 2, 2018 by Dave Haynes

The DPAA is holding an out of home media summit on May 14th in Toronto – presumably a smaller version of the annual event …

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Update: Who’s The Largest Network Of Them All?

February 26, 2018 by Dave Haynes

The other day I put out a post looking for guidance on what are the largest digital signage networks in the world, and the …

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UK Digital Billboard Campaign Visualizes Cyber-Crime In Real-Time

February 19, 2018 by Dave Haynes

This is a terrific, very different way to use real-time data to drive home a compelling message for a brand – in this case …

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Cannabis Digital OOH Network Eyechronic Secures $3M Series A Funding For Expansion

February 1, 2018 by Dave Haynes

A digital OOH company focused on the retail cannabis business has closed a $3 million Series A funding round from an investment form that’s …

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Intersection’s US Digital OOH Network To Run Off BroadSign Control

January 30, 2018 by Dave Haynes

It will be BroadSign Control under the hood, going forward, for the digital poster network run by smart cities-centric media company Intersection. Intersection will …

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Outcome Health Settles Messy Legal Spat; Founders Kicked To Board

January 27, 2018 by Dave Haynes

Chicago digital OOH media company Outcome Health has reached a settlement in a messy dispute with high profile investors, but the deal punts the …

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This Wild Data Visualization Shows Traffic Flow For Entire U.S., Hour By Hour

January 11, 2018 by Dave Haynes

This is kind of wild – a visualization of traffic flow across the U.S. – hour by hour. Sacramento-based mobility analytics solution provider Citilabs has …

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Outcome Health’s Woes Continue: Big Office Plans Off, Tax Credits Nixed & No More $50K A Month House

January 11, 2018 by Dave Haynes

It has been several weeks since I last did a Google news search on Outcome Health, and much continues to change with the once …

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Vegas Airport Car Rental Shuttles Now Kitted Out With GPS-Enabled Ad Screens Inside

January 11, 2018 by Dave Haynes

  It’s kinda hard to get excited about ad screens in shuttle buses, but a new case study out from BrightSign is interesting not …

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OAAA Releases Report On How Out Of Home Mediacos Fit In Smart Cities

January 8, 2018 by Dave Haynes

The Outdoor Advertising Association of America (OAAA) has released a study looking at how the development and implementation of smart cities creates opportunities for …

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Shanghai Mall Marketed With Multi-Sensory Digital Campaign In City’s Subway System

December 29, 2017 by Dave Haynes

This a multi-sensory pop-up media campaign in the Shanghai subway system, marketing a shopping mall called The MIXC. Put together by JCDecaux, the set-up …

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The Last Jedi Takes Over Digital Boards In NYC, Toronto With Cast Portraits, Curated Live Tweets

December 15, 2017 by Dave Haynes

The latest Star Wars move – The Last Jedi – has opened in cinemas all over, and Disney is working with Twitter on a …

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