London’s Battersea Power Station Gets Projection-Mapped with “Apple Trees” This Christmas

November 7, 2025 by Antonia Hamberger

Nike used the same brick towers for an out-of-home campaing as early as 2013. Now, Apple has taken over the chimneys of London’s Battersea …

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Santa Monica Weighs Digital Billboard District Amid Preservation Concerns

November 6, 2025 by John Berkovich

Santa Monica, California, is considering a plan to introduce up to 16 large digital billboards along its famous Third Street Promenade and adjacent Santa …

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Immersive AV Upgrade Transforms Storytelling at National WWI Museum

November 6, 2025 by John Berkovich

The National WWI Museum and Memorial in Kansas City has undergone a major audiovisual refresh, bringing the history of World War I to life …

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Diversified Deepens Footprint in India as AV Market Readies for Take-off

November 6, 2025 by John Berkovich

Global AV integrator Diversified has announced a major expansion of its operations in India, increasing engineering, service, and project-delivery teams across the country to …

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Perion Drops Its Own DooH Player – Possibly Killing the Third-Party CMS

November 6, 2025 by Antonia Hamberger

DooH providers using Perion to operate their networks and sell ad space may soon no longer need a separate CMS to play out campaigns. …

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Hinkle Fieldhouse Adds Modern LED Systems Ahead of Centennial Season

November 5, 2025 by John Berkovich

Butler University in Indianapolis, USA, has completed a major digital upgrade at historic Hinkle Fieldhouse, introducing new LED video systems that bring modern fan …

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Lamar Advertising Launches Nationwide Billboard Tribute to U.S. Veterans

November 5, 2025 by John Berkovich

Lamar Advertising has launched Heroes Across America, a Veterans Day Digital-out-of-Home campaign honoring U.S. Armed Forces veterans nationwide. Running from November 7 to 14, …

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Novisign Launches “DooH for Everyone” through Perion Integration

November 3, 2025 by Antonia Hamberger

The dual use of digital signage as an advertising medium is steadily gaining momentum – this is exactly what the concept of “commerce media” …

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Samsung’s ‘Movingstyle’ Validates the Era of Mobile Screens

November 3, 2025 by John Berkovich

Samsung’s Movingstyle display takes another step toward freeing screens from the wall, building on a concept LG pioneered with its portable Stanbyme line. As …

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Moving Walls Acquires Insightz Club to Accelerate AI-Driven Transformation in Out-of-Home Media

October 31, 2025 by John Berkovich

Singapore-based media technology company Moving Walls has acquired audience research and behavioral intelligence firm Insightz Club, uniting two data-focused tech providers in a move …

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Adform Drives High-Impact DooH Campaigns for AMC+ and Vodafone Germany

October 31, 2025 by John Berkovich

Adform’s new programmatic Digital-out-of-Home (DooH) feature has supported campaigns for AMC+ and Vodafone Germany, generating nearly 500,000 verified impressions in under two weeks. For …

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New Digital Windows Bring Banff’s Summit Views to Life — Even in the Clouds

October 31, 2025 by John Berkovich

Visitors riding the Banff Gondola no longer need clear skies to see the Rockies. Pursuit Collection, which owns and operates the Banff Gondola Summit …

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