BT Enhances Its Smart City DOOH Totems As It Expands UK Street Hub Network
British telecoms giant BT is expanding its network of what it calls Street Hubs – Digital OOH displays with smart city components – in both …
Digital OOH
Gable Launches Mall Kiosk With Twin Big Screens For Directory And Advertising
The retail-centric solutions company Gable has deployed an interesting double display in an Ohio shopping mall that uses one screen for navigation and directory lookup, …
City Plaza Webcams Get Super-Sized As Real-Time Portal Views To Other Places
The video and overall presentation comes across as though the backers have definitively cured cancer, but this community art project coming out of Lithuania is …
Report: Kym Frank No Longer Running Geopath, Leaving Amidst What Observer Termed A Coup
Media Post is reporting that Kym Frank has left her role as President and figurehead for the non-profit media measurement organization Geopath. The report suggests …
Amscreen Expanding Display Business Across Atlantic To Americas Markets
If you have been around the industry forever, like me, you may recall many years ago an early UK media network in chain retail stores …
WPP’s Head Sees Big Growth Ahead For OOH, Led By Digital
The guy who runs the world’s largest advertising company expects the out of home media industry, led by digital OOH, is in for a big …
Zombie Tiger Stalks Corner Of Picadilly Circus, As Anamorphic Visual On DOOH Display
The majority of the anamorphic 3D creative visuals we’ve highlighted in recent months have some from China and South Korea, but here’s a new one …
Pilot Project Puts Bee Hotels Up By Montreal Digital Billboards
It is World Bee Day, and to mark it and generate some buzz (sorry) about the critical importance of bees to food supplies, the Canadian …
Noodles Pop From LED Screen With Anamorphic Creative Project In Beijing
This is a particularly good example of anamorphic three-dimensional creative on a street corner DV LED display. It is above a corner building in a …
World Out of Home Organization Launching New Audience Measurement Initiative
Audience measurement is a huge factor in the out of home media business – both analog and digital – and the global volunteer body that’s …
Ford Patents Method To Scan DOOH Billboards, Push Versions Of Ads To Dashboard Screens
Auto manufacturer Ford has patented a method and apparatus for using AI-driven pattern detection to read digital billboards on highways, using the on-board sensors in …
DOOH Boards Around Globe Used As Digital Gallery For New David Hockney Artwork
The work of British artist David Hockney is being celebrated this month on digital OOH media displays in the big tourist zones of major global …
