London’s Battersea Power Station Gets Projection-Mapped with “Apple Trees” This Christmas
November 7, 2025 by Antonia Hamberger
Nike used the same brick towers for an out-of-home campaing as early as 2013. Now, Apple has taken over the chimneys of London’s Battersea …
Read moreSanta Monica Weighs Digital Billboard District Amid Preservation Concerns
November 6, 2025 by John Berkovich
Santa Monica, California, is considering a plan to introduce up to 16 large digital billboards along its famous Third Street Promenade and adjacent Santa …
Read moreImmersive AV Upgrade Transforms Storytelling at National WWI Museum
November 6, 2025 by John Berkovich
The National WWI Museum and Memorial in Kansas City has undergone a major audiovisual refresh, bringing the history of World War I to life …
Read moreDiversified Deepens Footprint in India as AV Market Readies for Take-off
November 6, 2025 by John Berkovich
Global AV integrator Diversified has announced a major expansion of its operations in India, increasing engineering, service, and project-delivery teams across the country to …
Read morePerion Drops Its Own DooH Player – Possibly Killing the Third-Party CMS
November 6, 2025 by Antonia Hamberger
DooH providers using Perion to operate their networks and sell ad space may soon no longer need a separate CMS to play out campaigns. …
Read moreHinkle Fieldhouse Adds Modern LED Systems Ahead of Centennial Season
November 5, 2025 by John Berkovich
Butler University in Indianapolis, USA, has completed a major digital upgrade at historic Hinkle Fieldhouse, introducing new LED video systems that bring modern fan …
Read moreLamar Advertising Launches Nationwide Billboard Tribute to U.S. Veterans
November 5, 2025 by John Berkovich
Lamar Advertising has launched Heroes Across America, a Veterans Day Digital-out-of-Home campaign honoring U.S. Armed Forces veterans nationwide. Running from November 7 to 14, …
Read moreNovisign Launches “DooH for Everyone” through Perion Integration
November 3, 2025 by Antonia Hamberger
The dual use of digital signage as an advertising medium is steadily gaining momentum – this is exactly what the concept of “commerce media” …
Read moreSamsung’s ‘Movingstyle’ Validates the Era of Mobile Screens
November 3, 2025 by John Berkovich
Samsung’s Movingstyle display takes another step toward freeing screens from the wall, building on a concept LG pioneered with its portable Stanbyme line. As …
Read moreMoving Walls Acquires Insightz Club to Accelerate AI-Driven Transformation in Out-of-Home Media
October 31, 2025 by John Berkovich
Singapore-based media technology company Moving Walls has acquired audience research and behavioral intelligence firm Insightz Club, uniting two data-focused tech providers in a move …
Read moreAdform Drives High-Impact DooH Campaigns for AMC+ and Vodafone Germany
October 31, 2025 by John Berkovich
Adform’s new programmatic Digital-out-of-Home (DooH) feature has supported campaigns for AMC+ and Vodafone Germany, generating nearly 500,000 verified impressions in under two weeks. For …
Read moreNew Digital Windows Bring Banff’s Summit Views to Life — Even in the Clouds
October 31, 2025 by John Berkovich
Visitors riding the Banff Gondola no longer need clear skies to see the Rockies. Pursuit Collection, which owns and operates the Banff Gondola Summit …
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