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Digital OOH

Jakarta LED Billboard Mimics Surroundings To Create 3D Visuals

April 8, 2021 by Dave Haynes

There have been several videos relayed here in the last couple of years, showing impressive anamorphic 3D visuals on outdoor digital ad boards. But they’ve …

Read moreJakarta LED Billboard Mimics Surroundings To Create 3D Visuals

Categories Digital OOH, Displays, LED 2 Comments

Chicago’s TheBulletin Building Millennial-Centric Ad Network In Upscale Residential Blocks

April 7, 2021 by Dave Haynes

A Chicago start-up is using plain old TVs as digital bulletin boards in upscale residential blocks as a targeted digital OOH advertising medium, with some …

Read moreChicago’s TheBulletin Building Millennial-Centric Ad Network In Upscale Residential Blocks

Categories Digital OOH, PROJECTS Leave a comment

Country Artist Mines Fans’ Social Media Posts For “Good Day” Digital Billboard Campaign

April 6, 2021 by Dave Haynes

Lamar is running an interesting digital billboard campaign in U.S. markets that pairs promotion for a country music entertainer’s new album with photos contributed to …

Read moreCountry Artist Mines Fans’ Social Media Posts For “Good Day” Digital Billboard Campaign

Categories Content, Digital OOH, LED Leave a comment

Poland’s Screen Network Using Playful Deep Fake Tweaks of Masterpieces To Showcase Medium

April 1, 2021 by Dave Haynes

The Polish digital OOH media company Screen Network have developed a fun campaign that draws attention to their screens by using “deep fake” technology to …

Read morePoland’s Screen Network Using Playful Deep Fake Tweaks of Masterpieces To Showcase Medium

Categories AI, Content, CREATIVE, Digital OOH Leave a comment

107-Foot High LED Tower Fills Atrium In Guangzhou Shopping Mall

March 31, 2021 by Dave Haynes

This is a 107 foot tall, 40 foot wide direct view LED display suspended in the atrium of an upscale urban shopping mall in Guangzhou, …

Read more107-Foot High LED Tower Fills Atrium In Guangzhou Shopping Mall

Categories Digital OOH, LED, PROJECTS 1 Comment

Start Up Road Runner Plans 1,000 Ad Screens On The Backs Of Commercial Panel Vans

March 25, 2021 by Dave Haynes

The digital OOH startup that sees a business model in putting high bright LCDs on the backs of commercial vehicles has done a substantial deal …

Read moreStart Up Road Runner Plans 1,000 Ad Screens On The Backs Of Commercial Panel Vans

Categories Digital OOH, Displays, IoT, TECHNOLOGY Leave a comment

Swiss Pharma Retailer Using Computer Vision To Shape In-Store Screen Messaging

March 24, 2021 by Dave Haynes

Here’s an operating example of a computer vision-based analytics platform being tied to digital displays and specifically used to drive sales of endemic products in …

Read moreSwiss Pharma Retailer Using Computer Vision To Shape In-Store Screen Messaging

Categories AI, Digital OOH, PROJECTS, retail 2 Comments

Outfront Media Adopts Broadsign As DOOH Ad Management Platform

March 23, 2021 by Dave Haynes

I can’t think of another CMS software company that has managed to build up something akin to dominance in a vertical market the way Broadsign …

Read moreOutfront Media Adopts Broadsign As DOOH Ad Management Platform

Categories BUSINESS, CMS, Digital OOH Leave a comment

TouchSource Monetizes Office Tower Directory Screens Via New DOOH Media Network

March 15, 2021 by Dave Haynes

A Denver company that has long focused on providing touch-based directory technologies to commercial property owners and operators has taken the interesting step of rolling …

Read moreTouchSource Monetizes Office Tower Directory Screens Via New DOOH Media Network

Categories Digital OOH, PROJECTS Leave a comment

PatientPoint, Outcome Health Merged To Create Huge DOOH Media Network

March 10, 2021 by Dave Haynes

Cincinnati-based PatientPoint has merged with Chicago’s Outcome Health to create PatientPoint Health Technologies, a huge DOOH media network focused on physician-patient environments. The combined company, …

Read morePatientPoint, Outcome Health Merged To Create Huge DOOH Media Network

Categories BUSINESS, Digital OOH Leave a comment

PRN Launches Airport DOOH Network, Looking To Fill Void Created by CNN Airport Shutdown

March 8, 2021 by Dave Haynes

The shopper engagement firm PRN is making a move to fill the vacuum left in U.S. airport departure lounges created by CNN winding down its …

Read morePRN Launches Airport DOOH Network, Looking To Fill Void Created by CNN Airport Shutdown

Categories BUSINESS, Digital OOH 2 Comments

Video Walk-Through Of Kuala Lumpur Airport’s Huge DOOH Display Upgrades

March 3, 2021March 3, 2021 by Dave Haynes

Between press releases and PR pitches, and bumping into things online, I see lots of visuals of digital signage and DOOH work done in big …

Read moreVideo Walk-Through Of Kuala Lumpur Airport’s Huge DOOH Display Upgrades

Categories Digital OOH, PROJECTS Leave a comment
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Sixteen:Nine has been covering the digital signage industry daily since Feb. 2006. The online publication is solely owned by Vertical Media Consulting Group Inc., a Canadian-incorporated firm located near Halifax, NS. Other properties include the MeetingRoomSigns.biz online directory.

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