DPAA adds three new members to roster
May 3, 2011 by Dave Haynes
The Digital Place-based Advertising Association has bulked its numbers up a bit more by adding PlaceWise Media, DOmedia, and Ayuda Media Systems to its …
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QR Codes at POS drive 16K daily deals coupons in two weeks
April 29, 2011 by Dave Haynes
On the heels of the RMG Networks announcements with BlueBite and Groupon yesterday in San Francisco comes word of a network that’s had hundreds …
Read moreNew Lexus hybrid jumps from old LA hotel walls
April 28, 2011 by Dave Haynes
Here’s video from the recent Earth Day (well, night in this case) promotional launch for the new CT 200h hybrid. Pearl Media used the …
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RMG does deals with Groupon, intros NFC play for Digital OOH
April 28, 2011 by Dave Haynes
I’m not so sure I agree with the strategy of releasing a gush of announcements, but the said gush I just got from RMG …
Read moreIntroducing DOOHgood: digital screens for relief efforts and causes
April 28, 2011 by Dave Haynes
DOOH4relief was the near-instant and widely embraced effort to use Digital OOH and digital signage screens to drive donations to the Red Cross societies …
Read moreMartin formally joins SeeSaw
April 27, 2011 by Dave Haynes
Bob Martin didn’t take long to pick up another gig after leaving RMG Networks. He departed prior to DSE and is now walking around …
Read moreArdinger new president of Digital Screenmedia Association
April 27, 2011 by Dave Haynes
Nanonation‘s Brian Ardinger is the new president of the Digital Screenmedia Association. Ardinger, the SVP & Chief Marketing Officer for Nanonation, was named at the …
Read more17,000 people talking about signs this week … at a different show
April 26, 2011 by Dave Haynes
Here’s something to think about … There are scores of companies and their staff attending the CETW show this week in San Francisco, talking …
Read morePutting the social buzz in venues by going big
April 26, 2011 by Dave Haynes
Think about a college campus student center, the main concourse intersections of a mall, or the prime entry area of a mall – and …
Read moreCETW in San Fran: Not there, but if I was …
April 26, 2011 by Dave Haynes
The tail-end of one big RFP and the front-end of another one I am starting to pull together for a client means there’s no …
Read moreSears Canada using Skype video and screens to drive fashion buying
April 22, 2011 by Dave Haynes
Sears Canada, reports the Globe and Mail newspaper, has started adding 56-inch Samsung LED-backlit display screens into 10 of its stores to allow shoppers …
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