HP re-thinking its hardware business, which would include its digital signage efforts
August 18, 2011 by Dave Haynes
On the heels of a planned or unplanned leak, HP has issued a press release this afternoon confirming it is looking at buying a big UK …
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Pennsylvania’s wondrously dumb digital wine kiosk program in trouble
August 15, 2011 by Dave Haynes
About a year ago I wrote about how the state of Pennsylvania started rolling out a test of automated wine kiosks in grocery stores. Based …
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Brand marketing money shifting into stores for digital, other tools
August 12, 2011 by Dave Haynes
The shopper research firm GfK Interscope has released its 2011 Futurescope survey of consumer packaged goods and retailers, with the results showing more and more see in-store …
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Report says digital signage is booming; we say hmmm…
August 12, 2011 by Dave Haynes
All the reports that get issued on this space tend to blur together after a while, and the forecasts of growth and $X.X Billion …
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England’s riots: Using screens to fight the national lootery
August 10, 2011 by Dave Haynes
The riots and looting that have popped up around the UK since the weekend have been fascinating to follow from a safe distance. The …
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What really influences shoppers?
August 9, 2011 by Dave Haynes
One of the numbers that gets trotted out consistently to make the argument for the impact of in-retail digital is the idea that 70 …
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A closer look at iSign-Pinpoint Digital OOH deal
August 4, 2011 by Dave Haynes
Anyone who has been around Digital OOH sector in Canada for awhile knows the long story of the network in convenience stores operated by …
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Three in five Americans see Digital OOH ads each month: DPAA-backed research
August 2, 2011 by Dave Haynes
New consumer data released Monday by the research firm GfK MRI, from its Survey of the American Consumer, suggests more than three in five Americans …
Read moreGuest Post: The Digital Signage Conundrum for the Printing Industry
July 16, 2011 by Dave Haynes
Editor’s note: This post originally appeared on the blog of the Specialty Graphic Imaging Association. I asked the SGIA if I could run it here, …
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Follow The Money Dep’t: ZenithOptimedia’s latest global ad spend forecast
July 13, 2011 by Dave Haynes
The latest ad spend forecast by the big agency holding company ZenithOptimedia is full of very large numbers (like $471 billion) and percentage ups and downs, …
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iGotcha tees up golf-focused Digital OOH network
July 12, 2011 by Dave Haynes
Several companies have, over the years, had runs at installing Digital OOH ad networks in the high traffic areas of nicer golf courses out …
Read moreDigital billboard energy costs dropping substantially: report
July 12, 2011 by Dave Haynes
We have long heard how the costs of big LED billboards have dropped substantially over the past 10 years, and how that is driving …
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