Clever Creative Gives Iconic Times Square LED Board An Arcade Games Theme
February 1, 2022 by Dave Haynes
Tuning the creative to the display canvas seems like a pretty obvious strategy, but we’ve all seen examples in which of creative running on unconventional displays that didn’t factor in things like gaps and odd shapes.
Here, happily, is a great example of creative that specifically works with the challenge presented by a spectacular, high-profile display that has a bunch of holes in it. It’s that well-known NASDAQ MarketSite curved display in Times Square that wraps around a series of windows.
Video in tweet below …
Our @ArcannaAi billboard is live in Times Square!
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More on https://t.co/Doi8TQlgTG#cybersecurity #ai #timessquare #arcannaai pic.twitter.com/271dxcUq4H
— Arcanna.ai (@ArcannaAi) January 26, 2022