For a bunch of years, projection seemed like one of these digital signage technologies that had seen its day.
But that’s changed in the last two or three years, and if you follow the industry and go to trade shows, you’re seeing more projection product and applications.
The big reason is lasers, which last way, way longer than the lamps that were used for many years in projectors.
The big projection guys like Christie, Barco and NEC have a range of suitcase-sized products that get used for big budget events, but another company more historically known for office products has made a strong and interesting expansion into digital signage and visual experiences.
Epson has a variety of projectors that can be applied to signage jobs, but the one that has got most of the attention lately is the LightScene. It looks entirely different from boxy projectors – instead looking very much like the spotlights you see hanging from track systems in shops and galleries. It changes the whole idea of projection in key markets like retail and museums.
I spoke with Remi Del Mar, the LA-based product manager who runs Epson’s LightScene team.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.