The miniaturization of components is allowing LED to steadily be used in interesting new ways – from the base material like transparent films and super-thin foils to things like shape.
This is a V-shaped LED display intended to be used as a hybrid architectural and branding device, that would be fixed above the entry to a shop or office on a high street.
It is from a Belgian company called Qlite and is the sort of thing you could imagine on central city streets in Europe.
The pixel pitch is 4.3mm, which would be so-so for showing any text but fine for logos or images intended to be seen from a distance. There is a version with ambient lighting on the front, and a two-sided flat version.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.