Billboard For BBC’s Dracula Uses Simple Lighting Effect To Create Its Wow Moment
January 2, 2020 by Dave Haynes
A reminder that just being digital isn’t going to make a media campaign successful. Being clever matters.
This is an analog billboard in the UK for the BBC series Dracula, which I THINK just started as well on Netflix in the US and Canada. It just uses props and directional lighting to create its effect.
Very clever.
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