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Debacle On 34th Street: One Very Big, Very Out Fine Pitch LED

This is the Footlocker store on 34th Street in New York, across from Macy’s.

An industry colleague sent me a photo showing the huge LED wall, intersected by an escalator, was out. Not good, but I figured, cut the guys a break – it could be a maintenance issue and maybe the screen was back on an hour after the photo was shot.

Guy went back the next day. Still out … or Footlocker is doing very somber, minimalist messaging. Gray paint would have been cheaper.

 

 

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 12 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Halifax, Nova Scotia.
Dave Haynes

@sixteennine

13-year-old blog & podcast about digital signage & related tech, written by consultant, analyst & BS filter Dave Haynes. DNA test - 90% Celt/10% Viking. 😏😜🍺
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Dave Haynes

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