Digital Header Strips Top Whole Foods’ End-Caps

October 10, 2018 by Dave Haynes

These are end-caps with digital headers being put in by InstoreScreen in Whole Foods stores in the U.S. The grocer uses them to market house brands.

They’re LCD screens – custom-manufactured for the job (as opposed to some skinny LCDs which started out as conventional 16:9 screens and were then cut).

CEO Henrik Andersson spoke about his approach in a recent 16:9 podcast.