LED Displays As Street Lamp Digital OOH Signs

I get marketing emails all day, every day, from Chinese LED manufacturers showing me their latest pots and pans – and 99% of them look pretty much the same.

I thought this was different and kind of interesting, in terms of application for the digital OOH market. It’s a direct view LED sign, shaped like a crazily-large smartphone, that’s meant to be mounted on a streetlight pole, about 40% of the way up a pole.

The product, from a company called Vision Productions that’s up by the Shenzhen airport, is IP65 rated and ships with either 4, 5 or 10mm pitch LED. Up that high on a pole, 10mm is probably fine. The units, which come in three sizes, also ship with built in 3G/4G/WiFi. Could not tell you if they are FCC, UL or other certified for use over here.

Pic is a screen grab from the email I got. Couldn’t find the actual product on the website.

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 12 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Halifax, Nova Scotia.
Dave Haynes


13-year-old blog & podcast about digital signage & related tech, written by consultant, analyst & BS filter Dave Haynes. DNA test - 90% Celt/10% Viking. ๐Ÿ˜๐Ÿ˜œ๐Ÿบ
Consumer Devices Are Increasingly Going Commercial For #digitalsignage, The Latest: @SignageLive Adds Fire TV Stickโ€ฆ https://t.co/RzCiA6P6ob - 16 hours ago
Dave Haynes

1 thought on “LED Displays As Street Lamp Digital OOH Signs”

  1. When I was selling bus shelters I offered a solution to assist mobile carriers. By making shelters more tech oriented ie: solar panels, charging stations, BUT drum roll… routers to extend signals. I’m sure there is an engineer who gets the big picture.
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