Here’s a nice use of augmented reality on digital OOH transit shelter screens in Slovenia’s capital city, Ljubljana. Not a new idea, but a good take on the concept. Think this is for a communications company.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.