Hat tip to Raffi Vartian at Signagelive for flagging this …
The U.S. Food and Drug Administration has postponed by a year federal menu labeling requirements, with the FDA saying it needs to provide more clarification on rules and regulations that are not necessarily being warmly greeted by all affected parties.
“Industry, trade and other associations, including the grocery industry, have asked for an additional year to comply with the menu labeling final rule, beyond the original December 2015 compliance date,” the FDA says in its announcement. “The FDA agrees additional time is necessary for the agency to provide further clarifying guidance to help facilitate efficient compliance across all covered businesses and for covered establishments to come into compliance with the final rule.”
What that means is restaurants now have another year to get things together, as opposed to a few months. The previous deadline was December 2015.
So why does that matter?
Well, software, display and content companies chasing digital menu board business have often cited the looming requirement for nutritional labeling as a reason for restaurant operators to finally give in and convert static menus to digital. It almost always makes sense anyway, but the FDA rules and regs were and are being used as a particularly compelling reason to act.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 13 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia.