ZetaDisplay Finland and Marketmedia will merge during Q2 and run as ZetaDisplay.Marketmedia’s client base includes, among others, Veikkaus (Finska Spel), Tikkurilla, Starkki, Stockman and Onninen.
NASDAQ/OMX-listed ZetaDisplay describes this as part of a drive to become established among the leading digital signage firms in Europe. ZetaDisplay is financing the acquisition through debt financing via, among others, banks and other lending institutions.
As noted last month when the deal was announced, the Finnish company had a turnover of about $4 million USD but sold for less than one year sales.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 13 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia.