ComQi

Projects: L.A. Interactive Fan Zone

AEG hosts a ribbon cutting ceremony for brand new STAPLES center attraction LA Interactive powered by Toshiba on November 8, at STAPLES center in Los Angeles California. (Photo by Adam Pantozzi/AEG via Bernstein Associates, Inc.)
AEG hosts a ribbon cutting ceremony for brand new STAPLES center attraction LA Interactive powered by Toshiba on November 8, at STAPLES center in Los Angeles California. (Photo by Adam Pantozzi/AEG via Bernstein Associates, Inc.)

The home area for the Los Angeles Kings (hockey) and Clippers (hoop) now has a new fan zone set-up aimed at driving fan engagement.

The LA Interactive zone launched Saturday night at the Staples Center on the venue’s main concourse. The set-up includes a 6-by-13 foot LED video wall, an 8-by-5 foot Ultra HD video wall, three 65-inch displays, and three interactive stations with large flat panels. The screen programming includes exclusive interactive content, social media visualizations, live game action, player stats, game scores, and out of town action.

The project was driven heavily by Toshiba America Business Solutions, and uses its Experience Manager software (a private-label version of ComQi) on the video display’s and Toshiba’s own software for the interactive pieces.

AEG hosts a ribbon cutting ceremony for brand new STAPLES center attraction LA Interactive powered by Toshiba on November 8, at STAPLES center in Los Angeles California. (Photo by Adam Pantozzi/AEG via Bernstein Associates, Inc.)
AEG hosts a ribbon cutting ceremony for brand new STAPLES center attraction LA Interactive powered by Toshiba on November 8, at STAPLES center in Los Angeles California. (Photo by Adam Pantozzi/AEG via Bernstein Associates, Inc.)

“The Los Angeles Kings and Clippers each have diverse and eclectic fan bases that share one thing strongly – their commitment and incredible passion for their favorite sports teams,” says Lee Zeidman, president of the Staples Center. “The ability to bring like-minded fans together enhances the experience before, during, and after games, and allows fans to reconnect with old friends or meet new ones in a comfortable, energizing environment within this new space on our main concourse.”

This ribbon-cutting video shot by someone or other shows you a blend of execs going on and on, cheerleaders, and some of the content …

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 12 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Halifax, Nova Scotia.
Dave Haynes

@sixteennine

13-year-old blog & podcast about digital signage & related tech, written by consultant, analyst & BS filter Dave Haynes. DNA test - 90% Celt/10% Viking. 😏😜🍺
Agreed. Hat tip to the 5,500+ who filled the stands. One other thing: fix the crap audio. Sounds like Radio Voice… https://t.co/1BrAOBJ2SI - 12 hours ago
Dave Haynes

3 thoughts on “Projects: L.A. Interactive Fan Zone”

  1. There’s significant web design and development for projects like these that are just as interesting and pertinent to discuss.

    However David, not having those skills I can understand how you continue to omit discussing such concerns as your posts continue to make obvious.

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