Spectrio Acquired By Private Equity Firm

October 15, 2014 by Dave Haynes

The Tampa-area solutions provider Spectrio – which started n on-hold messaging but has more recently got into digital signage – has been acquired by a New York private equity firm, The Riverside Company.

Riverside now has a majority stake in Spectrio LLC, getting it from SJ Partners and other investors.

“Spectrio excels at providing effective and impactful marketing services, delivering crucial brand messages for customers,” said Riverside Partner Chris Jones in a news release. “Its outstanding customer service and high value service offering has helped Spectrio build a diverse and loyal customer base.”

Based in Oldsmar, Florida, Spectrio was founded in 2002 by CEO Aaron Kleinhandler and President Mitch Keller, who together built the company through 17 acquisitions. Riverside will partner with the management team to continue building on its organic and add-on acquisition growth strategy, leveraging Spectrio’s strong vertical expertise in the healthcare, automotive, retail, and hospitality industries.

“We want to thank SJ Partners and our other investors for their support and we are excited to be working with Riverside in the next stage of the company’s growth,” said Kleinhandler.

Riverside anticipates expanding Spectrio as it partners with Kleinhandler and his team.

“Spectrio has an experienced and talented management team that we look forward to supporting in continuing the company’s impressive record of growth,” said Jones. “We’re eager to continue Spectrio’s add-on strategy, and we will continue to invest in the company’s service and technology capabilities to ensure Spectrio maintains its leadership position and compelling value proposition.”

No details on the financials were released.

Spectrio is an active reseller of ComQi’s CMS platform.