ComQi

Mvix Releases MenuBoard-Focused Android Digital Signage Solution

andros-system-banner

Mvix is the latest digital signage software and hardware company to develop an Android-based product, with plans to show off its menu-board focused system at the upcoming National Restaurant Association show in Chicago.

Called Mvix Andros, it’s a $99 player box that runs a quad-core ARM processor and uses Android as the operating system.

Mvix calls the device a game-changer, though how that happens when there are now scores of low-cost Android-ARM options is questionable. However, few have gone to market precisely focused on a vertical, going broader based on the price point.

“The low price pushes digital menu boards to become a mass market product,” says A. Jay, director of business relations at Mvix, in a news release. “Our goal is to make the digital menu board systems more affordable and easy-to-use than the traditional backlit and printed menu boards. By combining our visual web-based template editor, professionally designed templates, and the new Mvix Andros, we have achieved the perfect trifecta for users looking for a simple, intuitive, and cost-effective digital signage solution.”

The box is tied into the company’s SignageCreator template editor platform, – which has 100s of professionally-designed templates that can edited and used off a browser.

Founded in 2005 and based in the suburbs west of Washington, DC,  Mvix says it has more than 28,000 installations in more than 29 countries.

The boxes will start shipping June. You need software to make anything happen, and subscriptions start at $100 a year ($8ish a month) and go up from there based on numbers of templates being used.

Don’t know this company, but from what I can see they have using embedded, appliance-style boxes for many years, and are not just a Windows-driven company making a necessary pivot based on price pressures.

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than 13 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Halifax, Nova Scotia.
Dave Haynes

@sixteennine

13-year-old blog & podcast about digital signage & related tech, written by consultant, analyst & BS filter Dave Haynes. DNA test - 90% Celt/10% Viking. 😏😜🍺
I support the cause, but sorry, my time machine is at the garage for servicing. Aug. 17th? https://t.co/tRCEMUt3JM - 9 hours ago
Dave Haynes