The Merseyrail system that serves Liverpool in England also, interestingly, runs a chain of convenience stores linked to some of the stations.
The MtoGo shops have Dynamax-powered systems that run ticket promotions, shop offers and general information aimed at passengers. The set-up is a pair of back to back 32″ Samsungs, one facing the underground entry at the city centre stops and one facing the shop.
Merseyrail had already had Dynamax’s cloud-based software in use for internal communications, displaying a dashboard and KPI targets.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.