The company designs and manufactures technical products like precision agriculture (beats me), high performance plastic films and sheeting, and aerospace and surveillance technology. For the lobby, the architect schemed in a 45-degree angle, white-faced wall with the tile displays embedded. The front desk operator sits to the left of the wall and with the remodel now complete, the new employee entrance off to one side provides a second direct view of the displays.
“The Executive Team was looking for a design that incorporated HD content without the traditional limits of a television mounted to a wall. We didn’t want to implement something that every company had done; we wanted something new and innovative that positions us as a tech company. It was important that we select a robust design that ensures longevity,” said Andrew Simmons, the project’s coordinator at Raven. “After further research of the MicroTiles, we invited Christie onsite to perform a full demonstration of the product, and from there it went to design and final approval.”
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.