I was in this lobby when you still had to wear a hard hat and safety boots, so it’s very cool to see a video of the fully finished work of Montreal’s Arsenal Media and marketing and technical people at Christie Digital in Kitchener, Ontario.
These are three clusters of Christie’s MicroTiles (119 in all) built into the walls and elevator tower in such a way that they almost seem organic.The design concept is great, but the important thing here is that the intriguing shapes and positions are backed up by thoughtful content that works with those shapes.
Very nicely done.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.