DPAA Sets Date, Venue For 2013 Digital Media Summit
February 14, 2013 by Dave Haynes
The Digital Place-based Advertising Association has set Oct. 22 as the date for what will be the 6th annual Digital Media Summit. The day-long event at the New York Hilton will, says the DPAA, examine critical topics related to digital place-based media, including contextual engagement and planning strategies, and feature case studies presented by leading national advertisers. An exhibit hall also will be open to attendees.
“Our annual Digital Media Summit is a must-attend for any agency or digital placed-based network looking to gain actionable insights into our rapidly growing sector,” says Susan Danaher, DPAA president & CEO. “Last year’s record crowd was about evenly split between agencies/brand marketers and networks/suppliers, which resulted in some great exchanges of ideas and networking opportunities. We already have some great ideas percolating for this year’s agenda and will be unveiling them in the coming months.”