Awards: Two West Takes The DSA Creative Crowns

November 9, 2012 by Dave Haynes

Mark Lopez and Lou Thurmon of Two West with their six Crown Awards

The Digital Screenmedia Association found some electricity in New York and had its DSA Crown Awards the other night, following the first day of the just-wrapped Customer Engagement Technology World.

There were awards in several categories and the big winner was the Kansas City-based firm Two West, which does a pile of work for Sprint (also based in KC).

Category – Point of Sale (content budget of $10,000 or more)

Category – Point of Sale (content budget less than $10,000)

Category – Point of Wait ($10,000 or more)

Category – Point of Wait (less than $10,000)

Category – Point of Transit ($10,000 or more)

The Judges:

There was not a particularly big pile of entries — less than 50, like last year — which I always find strange. The companies that do enter (and win) get a LOT of mileage out of the marketing of being a “winner” for a pretty nominal amount of investment and effort.


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