DPAA media summit coverage: agency CEOs weigh in

November 4, 2011 by Dave Haynes

Several posts are up on sister site, DigitalOOH.biz, with the extended points of view on the planning and selling process from three CEOs of big New York-based agencies such as Horizon, Targetcast and Kinetic Americas.

What they have to say is pretty interesting. Anyone who sells in this space and visits agencies would benefit from a quick read.

More to follow next week as I dig through the recordings from the event.