The Digital Signage Expo folks have circulated an email blast that says registration is now open for the annual trade show and networking-fest in Lost Wages.
The show is March 6-9 in 2012, a week later than what’s been typical the last few years.
The email has the curious header from Bob Stowe of Wendy’s, stating that if someone wants menu boards in 6,000 stores, he or she needs to get on a plane to Vegas.
No question, it is a good show, and no question, there is considerable value. But if you have 6,000 stores, you don’t even have to twitch, never mind pack luggage. The entire digital signage ecosystem will come to your office, bring you coffee, rub your neck and kiss your ring.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.