Digital Signage Expo tweaks, expands 2011 conference program

August 10, 2010 by Dave Haynes

Digital Signage Expo is only six months away and with luck, that will be the next time I am in Lost Wages. Been there a little too much this year.

The DSE folks have announced changes to the conference program for 2011, breaking it up into nine tracks to serve different target audiences:

• Digital Signage Fundamentals – Primary audience: End-users/Network Operators

• Content University – Primary audience: End-users/Network Operators

• Digital Signage Business – Primary audience: End-users/Network Operators

• Marketing and Advertising – Primary audience: Advertising Agency Executives/Brand Marketers

• Hardware and Connectivity – Primary audience: Systems Integrators/Installers/AV & IT Professionals

• Software and Networks – Primary audience: Systems Integrators/Installers/AV & IT Professionals

• Interactive Technology – Primary audience: End-users/Network Operators

• Digital Out-of-Home Network Operations – Primary audience: End-users/Network Operators

• Special Interest — Primary audience: End-users/Network Operators

There is also an all-day DOOH conference the day before these conference tracks.

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