ISE coming up in Europe; bloggers get business class treatment

January 8, 2010 by Dave Haynes

Integrated Systems Europe is the rough equivalent, I gather, of the InfoComm show in North America for the AV/systems integrator crowd. It runs the first week of February in Amsterdam, somewhere I have never been but would love to see.

I’d go because I’d like to get a better perspective on what’s going in Europe. The Dutch and Belgians next door have great beer. And they treat bloggers really well. Or at least fellow bloggers treat each other well.

The DailyDOOH mob from the UK have set up a blogger lounge with an espresso machine (maybe Adrian’s Nespresso machine), comfy couches and Internet.

Quoting them:

The Digital Signage feature where we are located is at the front of Hall 10 and we can be found on stand 10N118. The Blogger Lounge is open to all bloggers and industry commentators. It will be a comfortable place to sit, relax, write, conduct interviews and meetings ALL on the show floor itself!!

Free Wi-Fi, coffee, tea and water on offer AND great (and like minded) company.

Pretty good, but the best I’ve run into was a company called Real Media that during the first dotcom craze had a booth at an online newspaper conference in Atlanta in 1999 where they were pouring big cups of draft beer. Their booth was busy.  

Anybody need a smarty-pants in Amsterdam next month? I’ll fly coach  ;-] 

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