Day 1 of the show was actually not too bad.
I know more than a few people who were thinking maybe they needed to bring a beach book with them to kill time. In fact, it was reasonably busy – my own impression being I was doing more yakking than I was at InfoComm.
There were many varied attendance estimates, some of them silly, but there was enough of a steady flow of people to make showing up worthwhile. I had impromptu meetings all afternoon, and we didn’t even have a booth.
One thing I did notice was a lunch and learn thing the organizers pulled together, that put attendees together over lunch roundtables with industry experts like vendors and consultants. The tables looked filled and it seemed like a clever, effective way to match people up.
The Canadian contingent was somewhat smaller than I am used to at these sorts of things, best evidenced by the thin crowd at the post-show free bar. I did my best to fly the flag, however.
Next year, the east show is set for late September in Washington, DC.
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for some 14 years. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He’s based near Halifax, Nova Scotia, on Canada’s east coast.