Vistar Media Pushes Out Free White Paper On Optimizing DOOH Ad Campaigns

August 8, 2023 by Dave Haynes

The programmatic DOOH ad platform Vistar Media has made available a new white paper designed to underline the importance of optimizing creative for out-of-home …

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AdTech Firm Vistar Media Launches Verification Program To Ensure Quality Of Display, Audience And Environment

June 2, 2023 by Dave Haynes

The DOOH-focused programmatic firm Vistar Media has launched a new program called Vistar Verify that’s intended to characterize the quality of the place-based media …

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Ad-Tech Competitors Broadsign, Vistar Media Do “Mutual Integration” To Simplify DOOH Ad Planning

March 21, 2023 by Dave Haynes

The DOOH-focused software and programmatic ad-enabling firms Vistar Media and Broadsign are normally competing for business, but the two have announced today what they …

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Vistar Media Debuts Mediation Solution It Says Can Optimize Revenue Potential For DOOH Network Owners

August 26, 2022 by Dave Haynes

Vistar Media says it has a developed and launched what it calls a mediation solution for digital out-of-home networks, making it possible for media …

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DOOH The Most Trusted, Relatable Ad Medium In US, At Moment: Research

November 25, 2020 by Dave Haynes

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Vistar Media’s Michael Provenzano On The Rise Of Programmatic DOOH

August 14, 2019 by Dave Haynes

Programmatic media buying and selling for the digital out of home marketplace has been going on for many years now, and grown a lot …

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DSE 2019 Booth Previews: Vistar Media Shows How DOOH Networks Can Monetize Their Inventory

March 13, 2019 by Dave Haynes

Vistar Media – DSE Booth Number 3223 Why do people going to DSE need to put your company on their Must See list of …

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Vistar Media Debuts Digital OOH Marketplace That Blends Automation and Customization

November 1, 2017 by Dave Haynes

Digital OOH ad technology firm Vistar Media has launched something called Marketplace Deals, a private online advertising marketplace that lets marketers and media companies take …

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Vistar Adds Tech Allowing Online Video Ads To Get Seamlessly Placed On DOOH Networks

July 27, 2017 by Dave Haynes

NYC-based programmatic ad platform company Vistar Media, which focuses on the out of home space, has added support for technology that allows media companies …

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BroadSign Plugs Digital OOH Clients Into Vistar’s Programmatic Buying Platform

February 12, 2014 by Dave Haynes

BroadSign has launched a new product called BroadSign Connect that ‘s effectively a direct connector with Vistar Media’s programmatic media buying solution. Digital OOH networks …

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Digital Out Of Home Is All About Location, Location, Location

February 2, 2014 by Colin Bovet

Guest Post: Jeremy Ozen, Vistar Media Whether you’re house-hunting or just watching people do that on HGTV, you’ve doubtlessly heard the magic triplicate phrase: …

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