PRN, Place Exchange Strike Deal For Programmatic Ads In Retail Screen Networks
January 18, 2024 by Dave Haynes
I could put up posts almost daily about partnership announcements involving programmatic adtech firms and network operators, but then I’d have to decode what …
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DOOH Network Targeting US Grocery Shoppers Adds 4,000 Screens In US Northeast
January 13, 2022 by Dave Haynes
The advertising screens in the grocery checkout lane thing has been around 20 years or more, and never seemingly had a lot of success …
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PRN Launches Airport DOOH Network, Looking To Fill Void Created by CNN Airport Shutdown
March 8, 2021 by Dave Haynes
The shopper engagement firm PRN is making a move to fill the vacuum left in U.S. airport departure lounges created by CNN winding down …
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STRATACACHE Acquisitions Starting To Get Blended To Round Out Products
August 2, 2018 by Dave Haynes
STRATACACHE is starting to mash up some of its acquisitions to create more well-rounded and attractive products and services – notably an update to …
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Stratacache Acquires European Pharmacy Ad Network, Plans 10X Expansion, Inc. US
December 13, 2017 by Dave Haynes
STRATACACHE and its subsidiary PRN have acquired iDKLIC, a Belgian digital marketing and signage provider that does ad-based in-pharmacy digital health and wellness networks. The …
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Stratacache Acquires 3,500 Screen C-Store Network from Verifone
March 28, 2017 by Dave Haynes
STRATACACHE has formally announced the acquisition made back in December of a 3,500 screen shopper marketing network in convenience stores called LIFT, picking it up …
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ISE 2017: STRATACACHE CEO Riegel Forecasting $1B Annual Sales By End Of 2018
February 9, 2017 by Dave Haynes
Chris Riegel, CEO of STRATACACHE and aspiring conquerer of all before him, is at ISE this week and did a sit-down talk Wednesday at …
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PRN Back In, IZ-ON Out, In Wake Of Stratacache Acquisition
October 8, 2015 by Dave Haynes
The PRN brand is back in the wake of the acquisition of the shopper marketing firm by STRATACACHE. That means the team based in San …
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PRN Renews In-Store Deal With Costco; Adds 3D
July 30, 2012 by Dave Haynes
Premier Retail Networks has renewed its in-store media network deal with wholesale giant Costco, and is adding a 3D content channel to its programming. …
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PRN Acquires indoorDirect; Shuts Down Dallas HQ
January 17, 2012 by Dave Haynes
Premier Retail Networks has done what is billed as a joint venture but is, in reality, an acquisition and takeover of Dallas-based indoorDIRECT, which …
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PRN renews content deal with NFL Network
November 14, 2011 by Dave Haynes
Are NFL highlights the sort of thing that will draw eyeballs to Digital OOH screens? Sometimes, yes, I’d imagine. In other circumstances, more of …
Read moreMasters Series: Review from Wednesday's event in TO
August 19, 2010 by Dave Haynes
Both Lyle Bunn, who organized, and Dmitry Sokolov, who attended, have sent along their reports from the Digital Signage Masters Series event held in …
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