FT Projection Maps Data Graphics In Grand Central
March 28, 2012 by Dave Haynes
The Financial Times international business newspaper is running a somewhat interactive Digital OOH campaign highlighted by a big projection thing in one of the …
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Dx3 Canada Impressions
January 27, 2012 by Dave Haynes
I took the commuter choo-choo (boy I do not miss that grind) yesterday into the heart of Toronto yesterday to catch day 2 of …
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Intel, YCD Show Off Digital Merchandising Concept At NRF
January 16, 2012 by Dave Haynes
I frankly couldn’t make heads or tails out of a press release involving YCD and Intel, and a thing they were showing off this …
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Jan. 24 DSA Webinar Set On Location-Based Marketing & Mobile
January 13, 2012 by Dave Haynes
You could just imagine how this could turn into a Pitch-O-Rama, but we’ll have faith that the moderator will keep the participants in an …
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Domino’s UK Launches AR-driven Poster Campaign
January 5, 2012 by Dave Haynes
This is one of those applications of something that I could effectively argue for and against in a debate. A spotted in AdWeek, which …
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48-Screen “Social Tree” In Singapore
January 5, 2012 by Dave Haynes
This is a little after the fact – and I vaguely remember seeing a Tweet over the holidays about it – but nonetheless, here …
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2011: Good, Bad And Fugly (Part 2)
December 30, 2011 by Dave Haynes
(Link to Part 1: The Good …) I’m going to look more at trends, as opposed to calling out people, organizations or projects. That …
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Hyundai Projection-Maps Classic Miami Hotel For Car Promo
December 15, 2011 by Dave Haynes
[youtube id=”7hUbV8VNYEQ” width=”600″ height=”350″] The whole 3D projection mapping thing is starting to get commonplace, and some of the stuff I have seen lately …
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Brand Activation Summit Set For Toronto In April 2012
December 14, 2011 by Dave Haynes
The Strategy Institute is having another run at a digital media conference at its Toronto home base – with a Digital Brand Activation Summit …
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ScreenReach Testing Mobile Shop And Buy With PayPal
December 13, 2011 by Dave Haynes
[youtube id=”jsP0oDaYi9I” width=”600″ height=”350″] My friends at interactive mobile start-up ScreenReach have a very intriguing trial project underway with online payment giant PayPal, effectively …
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Retailers need to get “preferred” status with shoppers
December 5, 2011 by Dave Haynes
Poking around looking for something else led me to a good piece, from summer 2010, in Retail Customer Experience, written by author Robert H. Bloom …
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DOOHgood Update
November 24, 2011 by Dave Haynes
Thanksgiving Day (the US version, at least) seems a somewhat appropriate time to provide a quick update on the activities of DOOHgood, the industry …
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