Easy as 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11 … You Get The Idea
July 9, 2012 by Dave Haynes
It’s not. It’s incredibly easy, however, to waste time and money, and turn something on that is absent of any substantive thought and looks …
Read moreVideo: Coke’s Digital End-Cap In Israel (Don’t Watch With Drink In Mouth)
June 22, 2012 by Dave Haynes
As I have noted lately, video is under-used in marketing for what is a video-based sector. Here’s an example of an Intel-bankrolled video that …
Read moreTHIS Is How You Do A Case Study In Digital Signage
June 20, 2012 by Dave Haynes
[vimeo id=”42742334″ width=”610″ height=”260″] This is a video business, so it’s kinda weird how rare it is to see videos done about projects. The …
Read moreChristie Publishes The Book Of Shapes
June 15, 2012 by Dave Haynes
Christie Digital Systems was quietly handing out copies of a glossy coffee table-style book, called The Book Of Shapes, to key clients and resellers …
Read moreCaesar’s Palace Gets Projection-Mapped (video)
May 7, 2012 by Dave Haynes
[youtube id=”vQ8N-J9JADg” width=”600″ height=”350″] 3D Projection-mapping seems to really be taking off as a medium. I used to see odd video here and there, …
Read moreQ&A With New Adcentricity CEO Doug Woolridge
April 24, 2012 by Dave Haynes
I got wind of some sort of deal involving a company that started with a B and Adcentricity several weeks ago, but I waited …
Read moreAdcentricity Acquired By Bee Media; Name Sticks, Direction Changes
April 24, 2012 by Dave Haynes
Adcentricity has been acquired by a Toronto-based mobile/hyper-local company called Bee Media, with a new blended company to operate under the better known and …
Read moreTalking Flat Lady Gets a Weegie Accent
April 20, 2012 by Dave Haynes
Scotland’s health care system has its first talking flat lady, one of those projected virtual mannequins. Following the flick of a switch, EVA (which …
Read moreResearch: Impulse Buys Factor for 9/10 Shoppers; In-Store Messaging Main Influencer
April 19, 2012 by Dave Haynes
Some new ammo for you if you think some of the standard lines about in-store purchasing decisions are getting old … Nine out of …
Read morePlease Don’t Steal Me!
April 18, 2012 by Dave Haynes
This could be dropped in the clever, weird or impractical bucket, or all three. Delphi Display Systems has introduced a “Digital Sidewalk SignBoard” that …
Read moreMediaPost Digital OOH Forum: Trading Desks Are Coming … At Some Point
April 11, 2012 by Dave Haynes
The afternoon sessions at the MediaPost Digital OOH forum in NYC kicked off with a panel on the idea of data-driven media buying and …
Read moreMediaPost Digital OOH Forum: Medium Has A Long Way To Go
April 11, 2012 by Dave Haynes
The unfortunate thing about watching the streaming video from today’s MediaPost Digital Out Of Home Forum in New York is that what the agencies …
Read more