Big Times Square Billboard Makes Selfies Part Of Visual Illusion Creative For Beauty Brand Campaign
April 5, 2024 by Dave Haynes
You can only see so many products and animated characters kinda sorta popping out of big LED billboards using visual illusions. Most tend to …
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Video: London’s V&A Museum Turned Into Arcade Game, Using Projections And Game Controllers
April 4, 2024 by Dave Haynes
This was done a little more than a year ago. I missed it then, but it is still well worth noting … a projection-mapping …
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Atmosphere TV Partners With Delaware North To Add U.S. Airport Bars And Restaurants To Screen Network
April 3, 2024 by Dave Haynes
Airport departure lounges have long been a target of digital OOH media network operators because of the dwell times and demographics, and now another …
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Spectrio’s New Private Label TV Allows Venue Operators To Avoid Cable TV Viewing Conflicts In Common Areas
April 2, 2024 by Dave Haynes
Digital signage software and experiential solutions firm Spectrio has developed a new service that lets operators curate and control what’s on the screens in …
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Pop Star Olivia Rodrigo Makes Live Appearance At LA Target Store, But Does So From NYC … Using Transparent LCD Tech
April 1, 2024 by Dave Haynes
I have my doubts about some of the use-cases I have seen for those shower stall-like transparent LCD box thingies marketed by Proto and …
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Rejuvenated Brooklyn Paramount Theater Uses Projection To Drive Lobby Experience
March 28, 2024 by Dave Haynes
The nearly 100-year-old Brooklyn Paramount Theater has reopened as a concert venue this week, with one of the main visual features ambient projections on …
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Gentilhomme Gets Nod For Digital Content Work At JFK Airport’s New Terminal One
March 26, 2024 by Dave Haynes
A good example of the lengthy lead times involved in experiential digital in public spaces is word that the visual design and creative teams …
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Deconstructed, Industrial-Look LED Video Wall Lights Up At Innovation Hub
March 22, 2024 by Dave Haynes
Here’s a very different looking take on a corporate office video wall – a “deconstructed” curved corner set-up that was designed to hint at …
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GSTV Gas Station DOOH Screens Add Content Tie-Ups With Gaming, Influencer Marketing Publishers
March 22, 2024 by Dave Haynes
It’s been reasonable to wonder how many people are interested in commodity information like news headlines, weather and sports scores pushed to screens on …
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Picadilly Lights Billboard Owners Adding Outernet-Style Experiential Space Below Screen
March 21, 2024 by Dave Haynes
Hat Tip AV Interactive for first writing about this … The commercial property and investment group that owns the big Piccadilly Lights digital OOH …
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Screenfeed Adds AI Tools For First Time To Content-Building App
March 21, 2024 by Dave Haynes
The digital signage-centric content firm Screenfeed has added some light AI capabilities for the first time to one of its content-building apps. Community Events, …
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Here’s A Much Smaller LED-Lit Sphere, But This One Is Kinetic And Called Morph
March 21, 2024 by Dave Haynes
It’s much easier to work up enthusiasm for shape-shifting kinetic LED displays when they’re used inside and do something that can’t also be done …
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