Projection-Mapped Exhibit Includes Feature Wall That Generates Words From Water Vapor (I Think …)
March 18, 2024 by Dave Haynes
Grand-scale immersive art exhibitions using projection have grown somewhat commonplace in the last five years or so, both as touring shows and permanent venues …
Read moreSeven Reasons Why Your Digital Signage Job May Look Like Crap
March 13, 2024 by Nick Lynch
Guest Post: Nick Lynch, cFire I often am amazed out in the world when I see screens small and large with obvious errors from …
Read moreDubai Towers Used For Biggest Temporary Projection Mapped Surface On Planet
March 12, 2024 by Dave Haynes
Photo Credit: Stéphane Aït Ouarab/2024 Saï Dubai has a well-established track record for going big with its bling, and the UAE city-state now has …
Read more21 Minutes Well-Spent: Video Walks Through Gensler’s Digital Experience Design Process
March 5, 2024 by Dave Haynes
This is a really worthwhile 21 minutes, when you have time, digging into the design and execution process for experiential spaces, as laid out …
Read moreSurvey Suggests Digital Signage Now In Place in 84% Of US Retail Banking: DBSI
March 4, 2024 by Dave Haynes
Banking-focused solutions provider DBSI has released the 2024 version of an annual benchmarking survey on the use of Digital Signage and Experiential Marketing within …
Read moreLA Developer Makes Big 90-Degree LED Billboard Key Architectural Feature Of New Commercial Block
March 1, 2024 by Dave Haynes
Commercial property owners in big markets are pretty regularly now scheming digital billboards into the building designs as revenue sources, particularly when the site …
Read moreHow Digital Engagement Is Reshaping In-Store Buyer Journeys
February 27, 2024 by Kevin Kroeger
Guest Post: Kevin Kroeger, Spectrio In-store digital displays have long been seen as an effective tool for driving store traffic and impulse purchases, but …
Read more“Opulent” Underwater Creative Developed As Refresh To LV Cosmopolitan’s Experiential Lobby
February 23, 2024 by Dave Haynes
One of the first, and still one of the best, experiential digital installations yet seen in this industry has had a major content refresh …
Read moreUnited Airlines Using “Headless” Digital Experience Platform To Drive Some 1,800 Screens
February 22, 2024 by Dave Haynes
US air carrier United Airlines has started rolling out color-coded directional signage for print and digital in the pre-security “lobbies” of some of the …
Read moreNew Mega-Resort Near Seoul Has Vast LED Canopy Over Entertainment Street
February 19, 2024 by Dave Haynes
A vast LED canopy display has been switched on at a new mega resort about an hour west of Seoul, near that sprawling city’s …
Read moreWatch This Gorgeous Visual Illusion Campaign For Dior, In Seoul
February 16, 2024 by Dave Haynes
Visual illusions on big public ad displays are now quite common, and a lot of the stuff now being generated and promoted doesn’t get …
Read moreTokyo’s Shinjuku District About To Get Even More Animated With Nightly Projection Mapping Shows
February 15, 2024 by Dave Haynes
The bustling Shinjuku business and entertainment district of Tokyo is about to host what is billed as the largest permanent projection mapping experience – …
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