Key-Copying Kiosk Company Has Ad Network Of More Than 4,200 Screens In US Retail

March 18, 2024 by Dave Haynes

Anyone who has been in the digital signage industry for a few years knows how there are always newbie entrepreneurs excited about launching networks …

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Several Factors, Market Conditions, Can Make Global OOH/DOOH Business Thrive: WOO

March 14, 2024 by Dave Haynes

The World Out of Home Organization just wrapped up a three-day Africa-focused forum in gorgeous Cape Town, with WOO President Tom Goddard laying out …

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Two Canadian Adtech Companies Collaborate On DOOH Ad-Buying Toolset For 2024 US Election

March 8, 2024 by Dave Haynes

In an interesting twist, a couple of Canadian adtech companies have developed what they call an auction package auction package that will allow American …

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Mall-Centric DOOH Network Lightbox Winding Down Business Operations

March 7, 2024 by Dave Haynes

The long-running DOOH screen network Lightbox has started letting ad partners know that it is in the process of winding down business operations, with …

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Top 5 Trends In Digital Signage To Watch In 2024

March 1, 2024 by Julian Arcila

Guest Post: Julián Arcila  Annually, industries forecast the key trends for the forthcoming year, and the digital signage sector is no different. Indeed, the …

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LA Developer Makes Big 90-Degree LED Billboard Key Architectural Feature Of New Commercial Block

March 1, 2024 by Dave Haynes

Commercial property owners in big markets are pretty regularly now scheming digital billboards into the building designs as revenue sources, particularly when the site …

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New JCDecaux-Funded Research Validates Airports As High-Impact Media Environments

February 28, 2024 by Dave Haynes

The French but global out of home media firm JCDecaux has released new research intended to validate airports as particularly strong and opportune advertising …

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New DOOH Network Hopes Stretched Screens Atop Grocery Ice Boxes Excites Media Buyers

February 27, 2024 by Dave Haynes

I dunno when I last bought a bag a bag of ice at a grocery, but obviously there all kinds of people who do …

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Rear Projection Displays In Empty Storefront Windows Are Back

February 27, 2024 by Dave Haynes

OOH Today has a piece up about a start-up in Chicago that has revived and probably evolved the established notion of using street-level shop …

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Display Tech Company Says Its Outdoor DOOH Screens Have Same Air Cleaning Power As Six Trees

February 26, 2024 by Dave Haynes

Public-facing screens on sidewalks and attached to structures like bus shelters get knocked in some circles for using up energy while having no real …

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Tokyo DOOH Network Has 11,500 Screens In Taxis

February 23, 2024 by Dave Haynes

Language is a big barrier, and it steadily nags at me that much of what gets covered here overlooks what goes on in other …

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What Does The Walmart-VIZIO Deal Mean For Retail Digital Signage? Both Not Much And Maybe A Lot

February 22, 2024 by Dave Haynes

News of retail giant Walmart buying TV manufacturer VIZIO has promoted lots of discussion about what this means for in-store digital signage and retail …

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