AV gearheads, and me, getting set for InfoComm

by Dave Haynes | 28th May 2010

I’m starting to do my planning and scheduling for InfoComm, which is just a week and a half out now. It’s about the biggest show of the year for the panel, projector and AV integrator guys in this digital signage sector – an event aimed more at the propellerhead and arms and legs guys than [...] Read More

Worst digital signage demo … ever

by Dave Haynes | 24th May 2010

So I saw a Tweet about a company I knew, and it led me to a copy/paste “news” portal that had an excerpt, which exposed me to a big button that urged me to “Try our Digital Signage software now …” So I did. Guys, if you harbor even the faintest of hopes that your [...] Read More

If you go social, commit to it

by Dave Haynes | 24th May 2010

Icons from Phoke How many companies in this sector have blogs, Twitter accounts, Facebook fan pages, YouTube channels and other vehicles used to market in new ways and create a dialogue with their customers? Lots. How many are any good? Few. If you are going to get into the social media thing as a new [...] Read More

Show Me The Digital Signage Money Summit Back On

by Dave Haynes | 24th May 2010

One of the more popular and successful Strategy Institute conferences the company does on this sector is the one on investors, probably because raising money is anything but easy. The 5th annual Digital Signage Investor Conference has been announced for Oct. 5-6 in New York, this time moving up from the Wall Street area and [...] Read More

Adcentricity’s creative guide required digital signage reading

by Dave Haynes | 20th May 2010

I downloaded Adcentricity’s new creative guide almost a week ago, but I only had a chance this morning to poke my way around it. To the credit of co-founder Jeff Atley, who pulled the thing together, this is not a guide that says “Add two cups of Adcentricity” and you are good to go. These [...] Read More

What HTML5 could do in interactive digital signage

by Dave Haynes | 19th May 2010

Some of the content/magazine demos I have seen for the iPad have been very cool, but I have always been a little bothered by how realistic they were to regularly given the unavoidably high production costs and time needed for these apps. Google has its big developer conference today and one of the publishers trotted [...] Read More

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