Project
Hi Dave, I have at least one nice project for you;-) Will speak later today or tomorrow. Read More
Hi Dave, I have at least one nice project for you;-) Will speak later today or tomorrow. Read More
It can’t be true! What’s the point of having a nemesis if he isn’t even a competitor? Dave, go get yourself hired so I can continue battering you already! Read More
Well it has only been a couple of hours, and I wasn’t planning on posting anything, but Adrian at Daily DOOH clearly has a mole embedded deep inside BroadSign. I looked at my Google Reader and saw, almost before I knew, that I am on the street. I’m gonna stay on the high road here [...] Read More
Dave: Think your view of the challenges are spot on. A couple of approaches that seem to work in overcoming, or at least mitigating some of the challenges. Start by aligning the goals of shopper (relevance), retailer (unique experience, increased basket size, or better category sales) and the product/brand (increase sales, share of requirements, etc.). [...] Read More
I understand being underwhelmed by TV screens at the checkout but I watch them and find it a pleasant diversion from my usual pastime of trying to will the cashier to move faster. The shorter the interval between BEEPs, the faster I get out of the store. But what is the target audience for these [...] Read More
New York, Atlanta, Chicago and Los Angeles … probably simply a case of the three biggest markets and Atlanta, which may not be #4 (not sure) but has an extremely busy airport Read More