Projects: Century-old Garden Center Group Takes (Some Of) Its Messaging Digital

This is a straightforward menuboard and messaging boards set-up at Notcutts Garden Centres Ltd  – which has 18 individual garden centres across England and has been doing this sort of thing for more than a century.

The family-owned company cut over from pure print and some tablet-sized displays manually updated by thumb drive.

The company did a case study with CMS provider Signagelive but was not yet in a position to talk about the business impacts of going digital.

I like menu displays (though would love an opinion about white on black vs black on white … I think the latter is better for viewing and reading). The featured item screen is nicely done, but I have never had PARNSIP Soup. Parsnip soup, yes.

There’s five analog signs on the counters ONE MORE SCREEN could sort out for them.

Dave Haynes

Dave Haynes

Editor/Founder at Sixteen:Nine
Dave Haynes is the founder and editor of Sixteen:Nine, an online publication that has followed the digital signage industry for more than a decade. Dave does strategic advisory consulting work for many end-users and vendors, and also writes for many of them. He's based near Toronto.
Dave Haynes

@sixteennine

12+ year-old blog and podcast about digital signage & related tech, written by industry consultant, analyst & bullshit filter Dave Haynes.
RT @JesseBrown: Been over 24 hours since @goldsbie broke this. Public interest has been huge & many journalists have individually expressed… - 4 hours ago
Dave Haynes

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